A Field Guide to Making Things Better Without Making Them Worse
The Simplicity Cycle is an accessible field guide that equips readers with practical tools to produce elegant, effective designs. It takes a deep but lighthearted look at the way complexity enhances or diminishes the things we make and use, from PowerPoint presentations and pizzas to spacecraft and software, and shows readers why simplicity is the key to innovation and good design—whether you're creating new products, services, or consumer experiences.
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